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Jonathan Widran

ALESSA RAY, "Mamacita"

The timing of Alessa Ray’s wildly infectious, hard not to sing and groove along with Spanglish track “Mamacita” couldn’t be better. In a two year stretch when two of pop’s biggest global smashes have been the Latin crossover hits “Despacito” (by Luis Fonsi ft. Daddy Yankee) and “Havana” (by Camila Cabello), the Paraguayan born, Los Angeles based singer puts herself right in the exotic pop cultural flow.

Though it’s the title hook, exotic rhythms and hypnotic, spicy Latin piano motif that will draw you in, Alessa also tells a cool story about meeting the same man on two different occasions – exciting her with romantic possibilities when he calls her “Mamacita” as a term of endearment, and then disillusioning her when she sees him with his girlfriend calling her the same thing.

A one-time finalist in the “Music Record Contest” in her home country, Alessa has a powerful, rangy pure pop vocal style that works wonders emotionally and finds fresh ways to stretch vowels to their limit. “Mamacita” is a great track that invites many repeated listens and should be on everyone’s summer playlist!

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